BTS has built their own lexicon of significant words and ideas through repeated use and re-contextualization across all aspects of their creative work. One of these ideas that I find particularly interesting is the Magic Shop. The Magic Shop does not mean only one thing and does not originate from only one source. But all of these meanings and references are rooted in psychology. So naturally, I wanted to explore and learn more.
I’ve come to understand that there are three main meanings of BTS’ Magic Shop: as psychodrama, as manifestation, and as Magic Healing Therapy. The first two have to do with references to outside sources, and the third is distinctly Bangtan.
I also found that the Magic Shop connects, in one way or another, to nearly every aspect of BTS’ creative work and social efforts. This is a testament to the very mission-driven nature of what they do, and I think the Magic Shop is actually an embodiment of that mission. So instead of only one post trying to cover everything about the Magic Shop, I am dedicating one post to each of its three meanings so I can dig deeper on them all.
This is part 1: The Magic Shop is psychodrama.